The problem with managing promoters through messages
When every promoter sends names, screenshots or lists separately, the organizer loses control. You do not know which sales are real, which commission applies or who deserves more attention.
Professional management starts when every sale is attributed automatically.
Recommended system
Define rules before launching: percentage, target, personal link and conditions. Then review performance during the sales window, not only after the event.
- One link or code per promoter.
- Visible ranking to motivate performance.
- Commission calculated automatically.
- Sales and attendees linked to the promoter.
- Clear post-event settlement.
How Eventium helps
Eventium lets organizers see sales by promoter and connect that information with tickets, guest lists and the event dashboard.
That turns promoters from an informal channel into a measurable growth system.
Frequently asked questions
How much commission should I pay a promoter?
It depends on margin and ticket type. The important part is defining it upfront and calculating on real sales, not verbal reservations.
Is a link or discount code better?
A link reduces friction and attributes sales automatically. A code can work for specific campaigns but usually adds steps.
How do I avoid disputes with promoters?
Use transparent tracking, clear commission rules and a dashboard that shows sales and revenue by promoter.